What separates a piece of art in a museum from the piece of a lesser-known artist?
It’s not the quality. But more often than not, it’s the story.
In a museum, you are shown the who, the why, and the meaning behind the art piece. If it stirs something in you, the art lingers, it stays with you. You see it differently, maybe even fall in love with it.
But when it comes to emerging creators, small businesses, or personal brands, if you don’t stop to engage, ask, listen, you will most likely miss the story and the soul behind something just as powerful.
That’s true of art. That’s true of people. And that’s true of brands.
I was born and raised all over India, I have changed eight schools in 12 years! Since then, I have lived across the world, in five different countries - India, UK, Hong Kong, Singapore, and now the U.S.
My nomadic life is probably the most insane (and beautiful) part of my story. It taught me to understand people, cultures, and perspectives. It’s also made me a bit of an outsider to every party in town. In that sense, I have always been rootless, observant, quietly taking-it-all-in kind of a person.
That’s why I fell in love with visual storytelling and behind-the-scenes stories that created that art.
That was the one place I didn’t need to belong to see the truth.
This platform is built on that truth: Storyselling with Purpose.
I’m not an artist, but I’ve always been surrounded by them. My mother is an artist so I grew up with the smell of wet oil paints, canvases and art books smudged with color.
My closest friends, collaborators, clients are all creative entrepreneurs, artists, and storytellers with their own unique brand.
And so I’m shaped to believe in art.
I believe in its voice and its transformative power of connection.
I believe that whether you are selling a portrait or a paintbrush - if it has a story, it will make an impact.
Through thoughtful content creation for brands, I help bring your story to life — on social media, websites, campaigns, or wherever your voice needs to be heard.
Because if you stop and engage, every piece of art, every voice, every brand has a story.
And I’m here to help bring yours to life.
Behind-the-Scenes: 7 Random Truths About Me
If I could only eat one dish for the rest of my life, it would be - Masala dosa.
The scent that instantly calms me is - freshly brewed coffee!
The most “me” city I’ve ever lived in is - Hong Kong.
If I were a dessert, I’d be - a classic Victoria Sponge.
What’s my secret to being productive - embracing my inner procrastinator and working in bursts of creativity.
What’s my ultimate stress reliever - creating a to-do list.
A quote I live by - “Who are we, if not measured by our impact on others? That's who we are! We're not who we say we are, we're not who we want to be - we are the sum of the influence and impact that we have, in our lives, on others.” - Carl Sagan